A X I S

BRAND + DIVERSITY MARKETING

AXIS drives consumer engagement at the intersection of brand and diversity marketing.

Top-tier brands trust us with their multicultural marketing

Genentech
Clorox
Kaiser Permanente
Unilever
Nestle
General Motors
McDonalds
Pantaya
Covered California
Realtor.com
Credibly
Chevrolet

AMERICA IS MORE RACIALLY + ETHNICALLY DIVERSE than EVER BEFORE


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Census data shows America is more racially and ethnically diverse than ever

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of the U.S. population is made of up of Hispanics, now over 62 million strong

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Americans self-identify as being of a race other than White.

THE LEADING FULL-SERVICE MULTICULTURAL MARKETING AGENCY

We design and deploy omni-channel campaigns that are culturally-informed, calibrated, and connected.

LAUNCHED THE MOST SUCCESSFUL HEALTHCARE EXCHANGE in the COUNTRY

Our diversity-first campaigns for Covered California have helped drive record-breaking enrollment to the State's health insurance marketplace.

A HISTORY of PRODUCING BEST-IN-CLASS, AWARD-WINNING WORK

Being recognized by the industry for the work we do is very rewarding. But the best reward is the impact our ideas deliver — for our audience and our clients.

IPG Agencies

A MINORITY-OWNED
AGENCY PART of a
LEADING GLOBAL NETWORK

AXIS is a strategic partner within the Interpublic Group of Companies network, as such, our clients have the benefit of seamless access to a global network of agencies, support, and resources.

OUR EXPERTISE IS AS DIVERSE AS the COMMUNITIES WE SERVE

Across channels, our tools and processes allow for the personalization of content, the optimization of media, and the immediacy of results.

STRATEGY + INSIGHTS

Strategic Planning, Target Segmentation, Focus Group Testing, Syndicated Research, Digital Journey Mapping

CREATIVE + CONTENT

Creative + Messaging Design, Broadcast / Print / OOH / Digital Content Production, Platform Development, Editorial Planning

PAID + EARNED MEDIA

Paid Media Management, Big Data Integration, Measurement + Analytics, Media Relations

ENGAGEMENT + PARTNERSHIPS

Community Outreach, Consumer Event + Social Activation, Celebrity + Influencer Partnerships

CREATIVITY THAT PUTS CULTURE at the CORE OF EVERY CAMPAIGN

We have a long history of producing best-in-class, award-winning work.